Beginning as a passion project in 2014, London-based fragrance brand Earl of East creates artisanal candles and scented mists for the home. Fitted with self-trimming cotton wicks, the brand’s long-lasting, carbon-conscious, and non-GMO eco-soy candles burn both slower and cleaner than those made with paraffin wax. Bespoke blends containing distinct fragrances such as balsam fir, tobacco, earthy patchouli, blackberry leaf, and parsley seed are hand-poured into recyclable apothecary jars to produce aromatic profiles that range from calming to invigorating. Subtle, evocative, and complex, Earl of East’s delicate but enveloping scents elevate the ambient experience of any space—whether the mood is restful or rejuvenating.